Description
Boost Your Profits, Not Your Social Posts
How to reach new audiences and turn online traffic into ticket sales
This webinar will show you how to:
• Reach new audiences without relying on changing social media algorithms
• Understand the difference between awareness and conversion tactics, and when to use each
• Use paid and organic marketing together, not in silos
• Measure success the right way, focusing on revenue over vanity metrics
Rachael Woods is a corporate marketer turned small business owner who loves analytics almost as much as she loves coffee. She is a marketing strategy expert with an MBA and more than 20 years of experience in a wide range of industries. Raised in Washington's Skagit Valley, surrounded by farmland and agriculture, she knows first-hand how important agritourism can be in our communities, and how challenging it can be to market these experiences effectively. Rachael's goal is to make the complex world of marketing feel a little more clear, doable, and effective.