____________________________________________________________________

Visual Merchandising for Agritourism Operations

You have great merch, great products, and great people to sell them. But how do you actually create displays that aren't just "pretty" but actually reflect the vision of your unique farm?

In this session, you'll get an in-depth look at the proven merchandising techniques that improve your KPI's.

You will gain a deeper understanding of:

• Profitable display strategies
• How to evaluate your store layout
• How to use your merchandise to tell a story
• Techniques that convert interest into sales

Rachel Reynolds of Birds Eye Visual Merchandising is a seasoned visual merchandiser in creative, niche retail. With three years of experience as a visual merchandiser in a Houston nursery, she now helps garden centers and agritourism operations take their store to the next level in customer experience, layout, displays and profitability.

____________________________________________________________________